Top 5 Marketing and Business Mistakes Nokia Made That You Shouldn’t
Just a few years ago, Nokia was the dominant force and trendsetter in the mobile phone manufacturing industry. However, as of 2013, it had...
4 Marketing Lessons from Hillary, Bernie and the Donald
Perhaps the simplest definition of sales and marketing is this: marketing is what you do to attract attention with the goal of...
Why Your Employees are Your Best Brand Advocates
When you think about creating and marketing your brand, what is the first thing that comes to your mind? Your website, your...
6 Types of Blog Posts That Drive Traffic and Sales
When you're developing content for your website and social media channels, how quickly do you run out of ideas? It takes time to develop...
Are You Marketing? Make Your Content Readable and Useful
There's a difference between sales and marketing. While sales, even in the most new conceptualizations, is about closing the deal, marketing has...
Promotional Product Ideas that Improve your Brand Recognition and Creates Trust Around Your Brand
No business can do without its customers. No matter what products you sell or services you render, you still need customers--and happy...
Why You Should Use a Mix of Online and Local Advertising
As a culture, we spend a great deal of time online. We get our news from social media channels, talk to friends...
7 Effective Ways to Reduce Subscription Cancellation Rates
Subscription businesses are among the most profitable and sustainable opportunities online. There will inevitably be some churn as customers cancel at various points, but...
Pros and Cons of Outsourcing Content Marketing
Everyone agrees that content marketing is a huge part of the current marketing scheme of any really successful company, and many experts say that...
Small Business Marketing Ideas That Don’t Suck
When you start looking for ideas to market your small business, it can seem like every suggestion you can find is targeted...
